Tapestry takes the form of a social media app, it is a website and an app which can be downloaded onto devices. Tapestry refers to your social media page, you can share links, create a notice, post text and photos which are aimed to be shared with your family. You can invite family members to … Continue reading “Tapestry Analysis”
Stitch’s website opens with: ‘Stitch is the world’s only companionship community created by members, for members. Our members are often fulfilled with family, work, and finances, but are looking for something more in their lives: partners, friends, companionship. Everybody needs company, no matter what their age is.’ What is interesting about Stitch is that the content … Continue reading “Stitch Analysis”
Of the older people who do use the internet the highest percentage is used in sending/receiving emails at 69% for 55-64yrs and 41% of 65yrs. The next highest percentage is used for reviews and buying goods and services over the internet, services for travel, then internet banking, reading, radio, making video calls, social media and … Continue reading “Social Media Research”
Market research on apps that exist Stitch https://techcrunch.com/2015/10/31/stitch-is-a-social-network-for-seniors/ https://www.stitch.net/ Stitch is a social network designed for those over 50, based in Australia the site is designed to help members find friends, romantic companionship, or just new activities to try. I like how on Stitch there are different forms of companionship which you are able to … Continue reading “Market Research”
Although technology isn’t as popular with the older generations it is growing rapidly in the past few years. The graphs below highlight that seniors of 50+ are more familiar with technology than what they were a few years and this only suggests that this will only increase in the future years. As generations are using … Continue reading “Statistics”